Location or Information: Which is More Important?

Businesses nowadays are now aware of the powerproducts or services. But the big difference for both to
of the internet. Who would think decades ago thatsucceed is:
Yahoo, Google, Ebay or Amazon will became largeBrick and Mortar -> Need Good Location
corporations today? Twenty years ago no one wouldOnline Business -> Need Good Information
imagine that this would happen. Now even here in theWhy did I say that? simple. A brick and mortar
Philippines there are some online entrepreneur frombusiness should have a good location, for example, in a
rags to riches made his way to success. So what isplace where many people pass by like in a commercial
the most important thing to start a business? Is settingplace. A school perhaps. If you will build a store away
up a brick and mortar (this is a physical business like afrom the crowd, no one or very few will have a
grocery store for example ) comparable to an onlinechance to go to your store. Very few people will
business? It has similarities in some ways like both sellknow that your store exist.